We’re living in a time of customer driven service oriented business, so focusing on the customer is vital. Every laboratories biggest differentiator is SERVICE. However, many labs miss out on the opportunity to provide their services even though they are capable of providing outstanding service.
It’s important that labs get their word out effectively regarding their servicing options and to position their brand effectively by referring them physicians and healthcare partners. The most important customer for a laboratory is the local or community based physician and focusing on them is paramount.
Digital Marketing for Pathology & Diagnostics Labs
As a Healthcare Digital Marketing Agency we provide strategic and execution support to your business that result in increasing its web presence, acquiring new patients, and re-engaging patients of the past.
Website Design & Development
Your website will be your first impression and we will design it to increase growth in patients and revenue. Our unique measurement & KPI driven approach to web design and development will drive accountable performance for your business.
Search Engine Optimization
We drive organic traffic growth, leads and revenue for healthcare service providers. Our SEO team will work up a plan that suits you and focus on authoritative medical content and brand building on third-party aggregator platforms.
Pay Per Click Marketing
We specialize in defining and managing campaigns on Google AdWords and Bing for healthcare companies and will do the same for you. Our PPC service is offered via certified AdWords & Bing professionals.
Social Media Marketing
Social Media for Healthcare companies is necessary to service patients and consumers who are looking for medical information online. We understand the need to provide authentic, researched and curated medical information across multiple Social media platforms. We will create customized content to attract the target audience to your specialized care.
Analytics & Insights
We understand marketing & sales funnels and devise strategies to measure the performance across the funnel. Our analytics offering for your brand include marketing channel analytics, conversion optimization and building intuitive dashboards that provide a single view of your marketing data.